The Google search engine will rank pages in Google search based on the core web vitals score. The higher the score, more will be the changes for the website to get ranked at the top of the search. This is very important for news publishers or media houses and even the small or large scale business website owners. Their organic traffic will be higher if the website is ranking good in Google search results. This will in turn give businesses and publishers more traffic and eventually more revenue.
There are mainly 3 metrics you will mostly see in and work for, to solve the issues with the performance of the website, they are as following:
Google had announced this search engine update in May 2020, and rolled it out in May 2021.
You can read more about it here.
It is important to understand what all the abbreviations mean as it is going to be used throughout the course.
|CWV||Core Web Vitals||The factors or signals for page experience|
|PSI||Page Speed Insights||Tool for analysing and testing the page speed insights|
|FID||First Input Delay||Interactivity|
|FCP||First Contentful Paint||Show content as Fast as Possible|
|TBT||Total Blocking Time||Main Thread is not yet ready for user inputs|
|LCP||Large Contentful Paint||Loading|
|CLS||Cumulative Layout Shift||Visual Stability|
|TTI||Time to Interactive||Time after which user can start interacting with page|